Perpetua vs Sellerboard
A side-by-side comparison for e-commerce sellers — platforms, pricing, free trials and ROI.
| Category | Pricing & Profit | Pricing & Profit |
|---|---|---|
| Platforms | Amazon DTC | Amazon |
| Pricing | — | Free trial; paid from $19/mo |
| Free trial | No | Yes |
| Affiliate program | — | Direct |
| ROI | Turns advertising goals into automated, continuously optimized campaigns so ad spend targets profitable, incremental growth. | Surfaces true net margin per SKU so sellers stop running unprofitable products and recover lost fees. |
Which should you choose?
Perpetua
Brands and agencies on Amazon and other marketplaces that want goal-based ad automation with strong incrementality reporting.
Sellerboard
Amazon FBA sellers who want a low-cost, feature-rich dashboard combining real-time profit, PPC analytics, inventory alerts, and reimbursement tracking.
Perpetua
Pros
- Goal-driven automation reduces manual campaign management
- Covers search, display, and video plus reporting in one platform
- Enterprise-grade analytics for measuring true ad impact
Cons
- No pricing shown; access is demo-gated
- Geared toward larger brands and agencies
- The former Sellics brand now redirects here, which may confuse prior users
Sellerboard
Pros
- Entry price from $19/mo is one of the lowest for a full-featured Amazon profit tool
- Reimbursement tracking is a genuinely unique feature that recovers real money
- Per-ASIN profitability view exposes loss-making products that revenue reports hide
- Bundles P&L, PPC, inventory alerts, and review requests into one subscription
Cons
- Amazon-only platform; no Shopify, WooCommerce, or multichannel profit visibility
- PPC optimizer is helpful but not as advanced as dedicated Amazon PPC management tools
- COGS data must be entered or imported manually; no supplier invoice integration
Other tools to consider
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Reveals true net profit and which campaigns are profitable, helping brands kill wasted ad spend fast.
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Sources products on request and fulfills from local warehouses, often beating AliExpress on cost and cutting delivery times.
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Free to browse and source; pay per product and fulfillment
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Amazon product research with the PRO Extension, sales estimates, and keyword data
Validates product demand and FBA profit on the listing page in seconds, helping sellers avoid ordering unprofitable inventory.
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Free trial; paid from $49.99/mo (lifetime deals available)
Free trial
Affiliate
Real-time net profit tracking and analytics for Shopify
Shows real-time net profit per order and product, replacing manual bookkeeping and exposing money-losing SKUs.
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Free plan; paid from $35/mo
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Amazon profit dashboard and sales forecasting in one view
Gives an at-a-glance true profit number and reorder forecasts, saving hours of spreadsheet bookkeeping.
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Free trial; paid from $30/mo
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Game-theory AI repricer that avoids price wars on Amazon
Game-theory repricing keeps you in the Buy Box at higher prices by recognizing competitors and stopping race-to-the-bottom loops.
📦 Amazon
Free trial; revenue-based plans, custom pricing
Free trial
Affiliate