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Lifetimely

P&L dashboard and LTV analytics for Shopify stores

Why sellers use it: Delivers a real-time P&L and LTV payback view so brands acquire customers profitably, not just cheaply.
Bottom line on Lifetimely

Lifetimely is the go-to profitability and LTV app for Shopify-first DTC brands. Its cohort analytics and predictive LTV are standout features at its price point, though it is not a substitute for formal accounting software.

Best for: Shopify DTC brands that want a real-time P&L and cohort LTV dashboard to guide profitable customer acquisition decisions.

About Lifetimely

Lifetimely (by AMP) is a profit-and-loss and customer LTV analytics app for Shopify that pulls revenue, COGS, ad spend, and fees into a real-time P&L. It calculates payback periods and lifetime value to guide profitable acquisition. It's built for DTC brands that want clear margins and cohort economics.

Key features

  • Real-time P&L dashboard pulls Shopify revenue, COGS, ad spend, fees, and shipping into one view
  • Customer LTV modeling with cohort analysis and payback-period calculations
  • Ad spend integration with Meta, Google, TikTok, and Snapchat for blended ROAS
  • Predictive LTV and repeat-purchase probability per customer segment
  • COGS management lets sellers enter and update product costs for accurate margin tracking
  • Daily email P&L reports keep founders and operators informed without logging in

Pros & cons

Pros

  • Best-in-class LTV and cohort analytics help brands understand true customer economics
  • Affordable entry pricing (from $34/mo) with a useful free plan for early-stage stores
  • Ad integration gives a blended, all-channel view of profitable acquisition
  • Predictive LTV is genuinely useful for budgeting CAC targets

Cons

  • Shopify-only; Amazon FBA and WooCommerce sellers cannot use it natively
  • COGS must be entered manually or via import — no automatic sync from purchase orders or ERPs
  • P&L reporting depth does not fully replace a proper accounting tool for tax or bookkeeping

Supported platforms

Tags

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Visit Lifetimely

lifetimely.io

Pricing
Free plan; paid from $34/mo
Free trial
Yes
Affiliate program
Direct

Lifetimely FAQ

How much does Lifetimely cost?

Lifetimely pricing: Free plan; paid from $34/mo. A free trial or free plan is available.

Does Lifetimely work with Shopify, DTC?

Yes. Lifetimely supports Shopify, DTC.

Does Lifetimely have a free trial?

Yes — Lifetimely offers a free trial or free plan so you can test it before paying.

Who is Lifetimely best for?

Shopify DTC brands that want a real-time P&L and cohort LTV dashboard to guide profitable customer acquisition decisions.

What are the best Lifetimely alternatives?

Top pricing & profit alternatives to Lifetimely include Triple Whale, CJdropshipping, AMZScout.

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