Gorgias vs Twig
A side-by-side comparison for e-commerce sellers — platforms, pricing, free trials and ROI.
Sera, an AI front desk that answers, qualifies, and books across chat, email, and voice.
| Category | Customer Service | Customer Service |
|---|---|---|
| Platforms | Shopify WooCommerce DTC | DTC |
| Pricing | Free trial; paid from $10/mo, scales by ticket volume | From $99/mo |
| Free trial | Yes | Yes |
| Affiliate program | PartnerStack | — |
| ROI | Automates and deflects 30%+ of repetitive tickets, cutting first-response time by hours. | Captures and resolves after-hours and overflow inquiries automatically, so leads get answered and booked instead of going to voicemail. |
Which should you choose?
Shopify and DTC brands that want a helpdesk with deep order context and ecommerce-tuned automation.
Small businesses and DTC brands that want a single AI agent to answer and qualify inbound chat, email, and calls around the clock.
Gorgias
Pros
- Best-in-class native order context for Shopify/DTC support
- Agents act on orders (refunds, cancels) without leaving the inbox
- Strong automation and AI deflection tuned for ecommerce
Cons
- Pricing scales by ticket volume and can climb fast as you grow
- AI Agent resolutions are billed on top of base ticket plans
- Less suited to non-ecommerce or B2B support use cases
Twig
Pros
- Self-serve setup with no sales call required, live in about 30 minutes
- Covers multiple channels (chat, email, voice) with a single agent
- Start free with no credit card
Cons
- Positioned as a general front desk rather than an e-commerce-specific tool
- No native Shopify/Amazon storefront integrations shown on the page
- Entry price of $99/mo may be steep for very small stores
Other tools to consider
Collect, manage, and display product reviews and UGC for ecommerce
Live chat and Lyro AI chatbot for small and growing online stores
Loyalty, referrals, reviews and memberships in one app for Shopify, WooCommerce and retail
A unified AI suite for marketing, sales, and customer support
Branded shipping guarantee for Shopify that resolves lost, stolen and damaged deliveries fast
Branded returns and exchanges for Shopify that steer refunds into exchanges and store credit