Brevo
Email, SMS, and CRM marketing platform with a generous free tier
Excellent value for sellers with large lists and modest send volume, though stores wanting deep ecommerce revenue flows may prefer a purpose-built tool.
Best for: Budget-conscious small businesses and DTC sellers wanting multichannel messaging with a low, send-based price.
About Brevo
Brevo (formerly Sendinblue) is an all-in-one marketing platform offering email campaigns, SMS, automation, and a built-in CRM. It connects to Shopify, WooCommerce, and other carts for transactional and marketing messaging at scale. Budget-conscious small businesses and DTC sellers use it for affordable multichannel outreach.
Key features
- Email, SMS, and WhatsApp campaigns in one platform
- Built-in CRM and sales pipeline tools
- Marketing automation with visual workflow editor
- Transactional email and SMS API for developers
- Shopify and WooCommerce integrations for cart and order data
- Pay-per-email pricing rather than per-contact on lower tiers
Pros & cons
Pros
- Generous free tier and send-based pricing keep costs low for big lists
- Combines marketing, transactional, and CRM in one affordable tool
- Strong deliverability and transactional email reputation
Cons
- Ecommerce automation templates are less polished than Omnisend or Klaviyo
- Daily send limits and feature gates on the free plan
- Interface and support can feel less ecommerce-focused
Supported platforms
brevo.com
- Category
- Email & SMS
- Pricing
- Free plan; paid from $9/mo
- Free trial
- Yes
- Affiliate program
- Direct
Brevo FAQ
How much does Brevo cost?
Brevo pricing: Free plan; paid from $9/mo. A free trial or free plan is available.
Does Brevo work with Shopify, WooCommerce, DTC?
Yes. Brevo supports Shopify, WooCommerce, DTC.
Does Brevo have a free trial?
Yes — Brevo offers a free trial or free plan so you can test it before paying.
Who is Brevo best for?
Budget-conscious small businesses and DTC sellers wanting multichannel messaging with a low, send-based price.
What are the best Brevo alternatives?
Top email & sms alternatives to Brevo include Postscript, Klaviyo, Yotpo.
Brevo alternatives & related tools
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