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Open Loyalty

API-first, gamified loyalty software to lower churn and grow customer lifetime value

Why sellers use it: Powers points, tiers, and gamified rewards programs that lower churn and increase customer lifetime value across connected eCommerce and marketing systems.
Bottom line on Open Loyalty

A robust, developer-friendly loyalty engine with strong gamification; ideal for teams building custom loyalty programs, though it requires technical setup and a sales conversation.

Best for: Brands and enterprises wanting a flexible, headless loyalty and rewards engine to feed their existing marketing stack.

About Open Loyalty

Open Loyalty is an API-first loyalty engine for building gamified loyalty and rewards programs at scale, including points and tiers. It integrates with eCommerce, CDP, and CRM systems and pairs the technology with a loyalty success and advisory team.

Key features

  • API-first loyalty engine for points, tiers, and rewards
  • Gamified loyalty program mechanics
  • Integrations with eCommerce, CDP, and CRM systems
  • Dedicated loyalty success and advisory team
  • Configurable engine to hit specific loyalty KPIs

Pros & cons

Pros

  • Flexible, headless API-first architecture
  • Strong gamification and program-design support
  • Used by large, recognizable brands

Cons

  • No public pricing; demo required
  • API-first approach needs developer resources to implement
  • Loyalty-focused rather than a full marketing suite

Supported platforms

Tags

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Open Loyalty FAQ

How much does Open Loyalty cost?

Open Loyalty does not publish standard pricing — contact them for a quote.

Does Open Loyalty work with DTC, Shopify, WooCommerce?

Yes. Open Loyalty supports DTC, Shopify, WooCommerce.

Does Open Loyalty have a free trial?

Open Loyalty does not advertise a free trial; check their site for current offers.

Who is Open Loyalty best for?

Brands and enterprises wanting a flexible, headless loyalty and rewards engine to feed their existing marketing stack.

What are the best Open Loyalty alternatives?

Top email & sms alternatives to Open Loyalty include Postscript, Klaviyo, Yotpo.

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