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BigSpy

Free adspy tool with a ~1 billion ad library across 10 platforms

Why sellers use it: Tracks top-performing competitor ads across many platforms so you can optimize creatives, cut ad costs and find product opportunities faster.
Bottom line on BigSpy

One of the largest ad-spy libraries available with a free entry point, making it a strong research starting point, though the depth of data and unclear paid pricing add friction.

Best for: Marketers and ecommerce sellers who want the widest possible ad library for competitor research and creative inspiration.

About BigSpy

BigSpy is an ad intelligence tool with an ad library of roughly 1 billion creatives covering 10 major platforms including Facebook, Instagram, TikTok and YouTube, plus product-selection data from 40 ecommerce sites such as Shopify and Amazon. Marketers and ecommerce sellers use it to monitor competitors' ad strategies, find creative inspiration, and research niche markets and products.

Key features

  • Ad library of approximately 1 billion creatives
  • Coverage of 10 platforms including Facebook, Instagram, TikTok and YouTube
  • Product-selection data from 40 ecommerce sites including Shopify and Amazon
  • Competitor ad tracking and analysis
  • Niche market search and audience analysis by country, time and gender

Pros & cons

Pros

  • Extremely large multi-platform ad database
  • Free tier available to start
  • Combines ad spying with ecommerce product selection

Cons

  • Specific paid plan pricing not accessible from the pages reviewed
  • Very broad feature set can be overwhelming
  • Some focus areas (e.g. game ads) are less relevant to ecommerce sellers

Supported platforms

Tags

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BigSpy FAQ

How much does BigSpy cost?

BigSpy does not publish standard pricing — contact them for a quote.

Does BigSpy work with Shopify, Amazon, TikTok Shop?

Yes. BigSpy supports Shopify, Amazon, TikTok Shop, DTC.

Does BigSpy have a free trial?

Yes — BigSpy offers a free trial or free plan so you can test it before paying.

Who is BigSpy best for?

Marketers and ecommerce sellers who want the widest possible ad library for competitor research and creative inspiration.

What are the best BigSpy alternatives?

Top product research alternatives to BigSpy include Dropship.io, CJdropshipping, AMZScout.

Pairs well with BigSpy

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BigSpy alternatives & related tools

More product research tools for sellers.

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