Klaviyo pricing (2026)
Plans, real monthly cost, how it compares on price, and cheaper alternatives.
Price-tracked · updated July 2026
Pricing
Free up to 250 contacts; paid from $20/mo
Free plan/trial
Yes
Price rank
45th cheapest / 62
Among the 62 email & sms tools we track with public pricing, Klaviyo (~$20/mo) ranks 45th cheapest.
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Klaviyo pricing — FAQ
How much does Klaviyo cost?
Klaviyo: Free up to 250 contacts; paid from $20/mo. A free trial or free plan is available.
Is Klaviyo expensive?
At ~$20/mo, Klaviyo is the 45th cheapest of 62 email & sms tools we track. Cheaper options include Algolia, AVADA Email Marketing, AWeber.
Does Klaviyo have a free plan?
Yes — Klaviyo offers a free trial or free plan so you can test it before paying.